ABOUT US
What We Believe
We don’t think great products should be locked behind inflated prices—or held back by borders.
With real craftsmanship, honest pricing, and a whole lot of heart, we make it possible for people around the world to wear jeans with true soul.
This isn’t just a store.
It’s a bridge—connecting cultures through selvedge denim.
What We Do
Guardians of the Selvedge Legacy
Selvedge denim is more than a fabric. It’s a symbol of rare craftsmanship, rooted in 19th-century workwear history. Because it’s slow to make and hard to master, only a few brands still use it in their premium collections.
At M.BBCAR, we’ve spent 12 years protecting and evolving this tradition—so the soul of selvedge denim can keep living through every stitch, across every generation.
What We Stand For
The Purist Manifesto (From Denim Obsessives Like Us)
Since day one in 2013, we’ve been on one mission: make jeans with selvedge denim—nothing else. No shortcuts. No ordinary denim.
We know quality alone doesn’t prove expertise. But real expertise always delivers quality—and service you can count on.
What Sets Us Apart
Redefining Chinese Selvedge Excellence
- We weave our own selvedge fabrics—designed from scratch with our signature structure and feel.
- We cut and sew in-house—so the craftsmanship stays honest from start to finish.
- We offer a lifetime craftsmanship guarantee (Available in Mainland China, Hong Kong, Macau, and Taiwan. Global coverage coming soon.)
